Industry News

Private Label Hall of Fame Class of 2025 Inducted at PLMA Conference

The Class of 2025 consists of nine men and women who were honored in the Private Brand Innovator, Lifetime Achievement and Private Brand Champion.

The Private Label Hall of Fame induction ceremony took place at the PLMA 2025 Annual Meeting & Leadership Conference.

The Class of 2025 consists of nine men and women who were honored in one of the following three categories.

Private Brand Champion

Thomas Becker, who most recently served as Director of Proprietary Brands, Circle K
John Yannuzzi, Vice President of Corporate Brands, Powermax USA
Carolyn Boege, Private Brands Category Development Manager, Ahold Delhaize USA

Private Brand Innovator

Jeannine Buscher, Co-Founder and EVP of Innovation, FedUp Foods
Michelle Helena Denk, Director, Retail Division, Affinity Group

Lifetime Achievement

Judy Albazi, President/CEO, Chase Products Co.
Juan De Paoli, who most recently served as Vice President of Our Brands, The Kroger Co.
Ross Purdy, Vice President, Center Store Operations, K-VA-T Food Stores
Robert Snyder, former CEO, Sinco (Retired)

“Our nine-member Class of 2025 represents the best-of-the-best thought leaders and changemakers,” said PLMA President Peggy Davies. “Their commitment and dedication to private label is an inspiration to all.”

Presented by PLMA and Store Brands, the Private Label Hall of Fame was created in 2006 to recognize those who have made significant contributions in their own organizations, as well as those who have set standards of excellence and accomplishment throughout the industry.

Profiles on all inductees will be featured on StoreBrands.com and posted in the Hall of Fame section of plma.com.

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